Jeremy Williams

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So far jwilliams has created 415 blog entries.

The Problematic Process of Trademarking Trends

Trademarks are words, services, symbols or designs created to identify goods or services from one party to another.  They also seek to maintain the reputational value of a brand while helping to defend itself from counterfeiters or fraudsters. But thanks to the current ‘meme’ culture [...]

Hachette UK Acts Up Over ‘Five Go’ Theatre Comedy Show

If you’ve stepped foot into a bookshop within the last year or so, chances are you’ve seen the ‘grown-up’ parodies of Enid Blyton’s well-known Famous Five series adorning the shelves. Ever since Hachette UK acquired the rights to the books through Enid Blyton Entertainment, [...]

Just How Easy is it to Trademark a Hand Gesture?

If you’ve ever been to see a heavy metal concert, the chances are likely that at least once you have seen someone with their hand held aloft, their index and pinky fingers pointed upwards and their thumb perpendicular. It’s a common gesture that many people [...]

Image Recognition: Tackling the Challenge of Searching Design Trademarks

Overview Searching design trademarks is crucial for mitigating the risk of infringement. But traditional design coding systems used for searching image marks are complex, subjective and error-prone. Ground-breaking image recognition technology is transforming the process of searching design marks. Details In this white paper, [...]

2017-06-09T15:46:29+00:00 June 9th, 2017|Categories: Special Reports|0 Comments

Artificial Intelligence, Human Expertise

How Technology and Trademark Experts Work Together to Meet Today’s IP Challenges Overview Artificial Intelligence (AI) and machine learning are transforming a range of industries, including trademark law. However, meeting the complex challenges facing IP professionals requires both advanced technology and the knowledge of [...]

2017-05-10T18:58:44+00:00 May 10th, 2017|Categories: Special Reports|0 Comments

#Hashtag Trademark Applications Rise 64% in Just One Year

It wasn’t too long ago that hashtags didn’t even exist, but since the birth of Twitter they’ve grown to become so much more than a tool to identify messages on a particular topic. They’ve become stand-alone marketing tools, used in adverts and advertising campaigns [...]