Special Reports

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U.S. Trademark Filing Strategies for Foreign Applicants: How to Avoid Common Mistakes

For brand owners outside the United States, the process of securing trademark rights in the U.S. presents some important differences. Understanding these differences is the key to avoiding costly mistakes by foreign applicants. In this informative article, international intellectual property attorney William E. O’Brien explains [...]

September 15th, 2016|Special Reports|0 Comments

When Free Isn’t Really Free: Five Reasons To Avoid Free Online Trademark Screening Tools

Budget and time pressures are causing some trademark professionals to seek out free alternatives when performing initial “knock-out” screening searches. But when you consider the true cost and risk, these so-called “free” tools aren’t really free at all.

August 17th, 2016|Special Reports|0 Comments

Six Strategies For Policing Brands In The Information Age

In today’s global, digital marketplace, the risk of trademark infringement that damages brand equity has never been greater. It is essential to have a comprehensive, global strategy for detecting infringement rapidly and acting early to defend trademarks across all channels. In this white paper, [...]

May 5th, 2016|Special Reports|0 Comments

Trademark Due Diligence for Mergers and Acquisitions

During mergers or acquisitions, organizations need to take stock of their valuable brand assets. Reviewing and validating trademark rights is an essential step for due diligence, helping avoid costly surprises. This brief explains what trademark validation is, why it is an important step in [...]

April 20th, 2016|Special Reports|0 Comments

The Impact of 3D Printing on Brands: The Shape of Things to Come

The 3D printing revolution here. While this creates exciting opportunities for 3D printing users, it presents some significant potential impacts on brand owners, as objects that are protected by trademark or other intellectual property rights may be printed and distributed without permission. Marc Trachtenberg [...]

August 5th, 2015|Special Reports|0 Comments

The Brand Implications of Wearable Technology

Wearable technology is redefining the role of technology and data in our everyday lives. It is also creating some fascinating questions regarding intellectual property rights, including trademarks, trade dress and design patents. Explore this timely topic, including strategies for wearable technology brand protection, with [...]

April 10th, 2015|Special Reports|0 Comments