Trademark Application

/Tag:Trademark Application

Merely Descriptive vs Suggestive — The Unwritten Rule of Trademark Law

On the whole, trademark law is incredibly comprehensive, but there’s one important rule that’s still unwritten — how to distinguish between ‘merely descriptive’ and ‘suggestive’ trademarks.The difference between these two types of trademark can be contentious. A merely descriptive mark is something that gives the [...]

Could ‘Fake News’ Become A Real Trademark?

We should all be familiar with the term ‘fake news’ by now. It first came to light towards the end of the 2016 United States election, when it emerged that fake news stories had been published and shared on social media networks in order [...]

Keeping Up With the Kylies – A 21st Century Trademark Feud

Who’s the first person you think of when you hear the name ‘Kylie’? Is it Kylie Minogue, the Australian popstar with an illustrious 36-year career full of hit singles, or Kylie Jenner, the 19-year-old American teenager who’s famous for being part of the Kardashian [...]