Protect your brand from unauthorized use or misuse on the Web. Our Web Watch identifies instances of potential misuse of your brand, brand identity/derogatory remarks, and unlicensed use.
Our Web Watch helps protect your brand from a range of potential online threats, including:
- Misuse – Is your brand used generically or descriptively?
- Brand Identity/derogatory remarks – Is your brand being mentioned in a positive or negative fashion or context?
- Unlicensed Use – Is there an unlicensed mention or sale of your brand?
- Confusing similarity – Are there similar brands in the same channel of trade?
To uncover the most relevant results in a vast sea of web content, our Web Watch provides:
- Customized strategies – We develop a customized strategy to meet your specific needs.
- Research and selection – Our expert analysts select only the most relevant hits and websites for your brand, saving you time.
- Clear, concise reports – Monthly reports include word and design marks with screen shots and live links to the identified websites. WHOIS information is provided when available.
- Powerful online access and analysis of search results using the Analysis Tool on SERION – streamline your workflow with sorting and filtering capabilities, easy custom reporting, and online collaboration.